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PURPOSE-DRIVEN APPROACH

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WE ARE A PURPOSE-DRIVEN STRATEGY STUDIO

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Lovedey is a purpose-driven, strategy studio. We specialize in brand consulting for social impact and sustainably-led experiences. Brands have the opportunity to tap into shared values, providing their consumers with meaning and connection — building socially responsible communities that extend beyond selling products. We serve to empower, amplify and guide brands who want to be more intentional in their approach. 

Our work is driven by environmental and social sustainability and we use these pillars to power consumer loyalty. We examine human desire and motivation to inform strategy and help shape successful, long-term connections between brands and audiences. Together, we build engaging marketing strategies and experiences that amplify brand influence, in all the right ways.

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PURPOSE-DRIVEN

The consumer landscape is constantly shifting, and Lovedey can help reshape your response. We work beyond the traditional marketing space to form deeper connections between your brand and the people who matter most — sharing not just what you do but who you are and how you care. With a decade’s worth of experience bringing global brands and audiences together, we anticipate what’s needed and take care of all the details. The Lovedey team is just as skilled creating one-off projects, as we are carefully curating an entire strategic and socially responsible experiential program. Either way, we connect your audiences directly to your purpose.

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IN-PERSON

Experiences lead to interactions, creating more intimate connections — either physically or virtually — between consumers and your brand. And that leads to consumer buy-in. 93% of consumers claim that live events have more influence on them than traditional ads. We start by diving deep into your brand story and then we build a custom strategy that translates your objectives meaningfully. We work with our wide network of collaborators to design compelling experiences that inspire people to care and connect. And we use our Lovedey sustainability guidelines to ensure these experiences put people and the planet first. From conception to execution, we can work alongside your team or take on the entire project to free up your time.

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VALUES-BASED MARKETING

The most successful connections are based on shared values. When your brand connects with the emotions and values of its consumers, you win a greater share of people’s hearts and minds. You become the brand they choose because they identify with what you stand for and admire how you act on your values. Studies show that 87% of consumers look for a meaningful relationship with brands and 72% of consumers will recommend a brand that supports social causes over one that doesn’t. We are proud to amplify brands who have clearly outlined their values by translating their message into authentic strategies. We are equally proud to help brands develop, communicate and demonstrate their values, helping them build stronger communities along the way.

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